Insider Secrets to Marketing Your Yoga Teaching Service, Part 2

Natural Search engine ranking presence, on multiple keywords, also requires significant knowledge of Search Engine Optimization (SEO). Although you are a Yogi, you should look at SEO as a hobby because good and reputable SEO experts cost big money.

Therefore, stay away from SEO services that will get you ranked with 12,000 search engines for $9.95. Those services will usually get your yoga website blacklisted, if they continuously submit every month. The search engines just ignore your continuous submissions as SPAM. If you want to save significant money, and do some of it yourself, buy a book which explains SEO in simplistic terms.

One last point to bring up about SEO: There are only a few search engines that you really need to submit to. Start with these: Google, Yahoo, AOL, MSN, Ask, Netscape, dog Pile, and Alta Vista.

The above-mentioned eight search engines receive over 90% of all the traffic on the internet. Currently, Google easily gets more than half of all the Internet traffic. Some statistics claim that Google gets over 75% of all the web traffic.

Yes, there are thousands of other search engines, but what is their geographic reach? Many of them are specialized search engines for a particular country or language. If you have a local yoga studio, do you have to be listed in a search engine on the other side of the planet? For example: Lets say you teach yoga in a suburb of Denver, Colorado and are listed in a Korean search engine. Thats nice, but I doubt you will get any walk-ins, from that listing, in your next yoga class.

Pay-per-click campaigns can get your yoga business a space on the front page of most search engines. Google has more than half of all the internet traffic, so their Adwords program, alone, is worth looking into for a start.

Heres an idea: Start your yoga web site, or Blog, ASAP (as soon as possible!), keep it running, and expand when you grow. Do not get hung up on perfection; thats what causes procrastination. If we did that in yoga, none of us would become Yoga teachers.

I dont care if youre teaching Yoga in a cellar, barn, loft, garage, in the woods, at the beach, or just thinking about it. People wont know you are a Yoga teacher, if you dont announce it.

Copyright 2007 Paul Jerard / Aura Publications

Paul Jerard, E-RYT 500, has written many books on the subject of Yoga. He is a co-owner and the Director of yoga teacher training at: Aura Wellness Center, in Attleboro, MA. http://www.riyoga.com He has been a certified Master Yoga teacher since 1995. To receive a Free e-book: "Yoga in practice," and a Free yoga Newsletter, please visit: http://www.yoga-teacher-training.org/index.html

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Ben Roethlisberger

The Pittsburgh Steelers found a real gem when they drafted AFL quarterback, Ben Roethlisberger. Nicknamed Big Ben, this ohio native led the Steelers to the super bowl during his second year in the league.

An interest in sports during his high school years perhaps led to Roethlisbergers success. As captain of the football, basketball and baseball teams, this star in the making finally landed his spot as the quarterback of his high school football team during his senior year. It appears as if that practice paid off - literally. In 2004, when Ben Roethlisberger found his way into the nfl Draft, the Steelers signed him to a six year contract with an impressive signing bonus. During his rookie season, Roethlisberger succeeded with a 13-0 record for the best start by a rookie.

In October 2005, just one year after he was selected in the draft, Ben Roethlisberger became the nfl Offensive rookie of the Year as named by the Associated Press. During his rookie season, passing records were something to be broken by this Findlay high school graduate. Among them, best passer rating and highest completion percentage. It was obvious to all who saw him, including Dallas Cowboys coach Bill Parcells, that this young man was here to play. And play he did. As the 2005 regular season wrapped up, the Steelers had secured the afc leagues wild card position in the super bowl XL. On February 5, 2006, the Steelers took hom the super bowl victory in a win against the Seattle Seahawks.

Roethlisberger is far from being your average quarterback. In fact, his stature leaves little doubt that he is a force to be reckoned with. Tied with few others as the tallest starting quarterback in the nfl, Big Ben knows how to use his height to read the competition. In addition, his arm seemingly has a knack for guiding the passes to their intended receiver. There is no doubt that height would be an advantage to any quarterback trying to spot an open receiver on the field.

Ben Roethlisberger is the second youngest quarterback to play in the nfl super bowl. While he has been compared to many legends of the game, Roethlisberger is out to make a name for himself. With only his second regular season behind him, and 4 years remaining on his contract with the Steelers, it looks as if Pittsburgh can expect Big Ben to be a powerhouse for the team in the years to come. Whats next for this nfl superstar in the making? Stay tuned and find out.

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